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Will retire its SmartColour brand from the marketplace
March 1, 2012
By: DAVID SAVASTANO
Editor, Ink World Magazine
Sun Chemical will retire its SmartColour brand from the marketplace and will transfer all current customer licenses to the new PantoneLIVE eco-system from X-Rite/Pantone. “Sun Chemical’s patented SmartColour technology and color databases are a key foundation of the new PantoneLIVE solution. We firmly believe that the universal appeal of the Pantone and X-Rite brands, coupled with these SmartColour and IP underpinnings, are the leading reasons why Sun Chemical now fully endorses PantoneLIVE f...
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